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Lawyers for NBC television network are seeking to have a Saturday Night Live parody rap video featuring actress Natalie Portman permanently removed from internet outlets that allow users to trade videos.
Portman performed a profanity-laced rap on Saturday, as she was the host of the long-running variety show. According to Fox News, the video received approximately 438,000 views on YouTube.com prior to being disabled on Monday.
Some analysts feel that NBC and SNL may be missing marketing opportunities with their aggressive pursuit against these video-swapping outlets.
Norman Parrish, CEO of the The Parrish Group, a strategic marketing and brokering firm said the two entities might be missing a progressive point.
"I am a viral marketing advocate. Corporations need to stop panicking and start embracing the organic spread of their products," Parrish told AllHipHop.com. "Hip-Hop thrives on viral marketing and it's a billion dollar business, in part, because of it."
NBC and Saturday Night Live accomplished a similar feat with "Lazy Sunday," another rap parody better known as "Chronic-WHAT-cles of Narnia."
Both videos are available on NBC.com and "Lazy Sunday" is available for a $1.99 download on Apple's iTunes, a financial justification for banning the video on swapping sites.
"SNL and NBC are trying to control a viral situation. But they need to be careful because they run the risk of alienating potential new viewers," Parrish continued. "We won't be able to tell if stopping the natural spread of the clip was a bad or good move for them until next week when they can measure how many people went to the NBC.com site to see the clip or how many people tuned in to watch."
Source: allhiphop.com
Portman performed a profanity-laced rap on Saturday, as she was the host of the long-running variety show. According to Fox News, the video received approximately 438,000 views on YouTube.com prior to being disabled on Monday.
Some analysts feel that NBC and SNL may be missing marketing opportunities with their aggressive pursuit against these video-swapping outlets.
Norman Parrish, CEO of the The Parrish Group, a strategic marketing and brokering firm said the two entities might be missing a progressive point.
"I am a viral marketing advocate. Corporations need to stop panicking and start embracing the organic spread of their products," Parrish told AllHipHop.com. "Hip-Hop thrives on viral marketing and it's a billion dollar business, in part, because of it."
NBC and Saturday Night Live accomplished a similar feat with "Lazy Sunday," another rap parody better known as "Chronic-WHAT-cles of Narnia."
Both videos are available on NBC.com and "Lazy Sunday" is available for a $1.99 download on Apple's iTunes, a financial justification for banning the video on swapping sites.
"SNL and NBC are trying to control a viral situation. But they need to be careful because they run the risk of alienating potential new viewers," Parrish continued. "We won't be able to tell if stopping the natural spread of the clip was a bad or good move for them until next week when they can measure how many people went to the NBC.com site to see the clip or how many people tuned in to watch."
Source: allhiphop.com
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